CLIENT RESULTS

Legacy Village

Yopko Penhallurick works with Legacy Village, Northeast Ohio's premier lifestyle center, to promote the center through media relations, special event development and e-communications and social media programming.

The creation of Guy's Night Out yielded substantial media relations coverage and helped drive male holiday shoppers to the center.

Media relations efforts announcing the coming of Nordstrom Rack created a buzz throughout the surrounding Northeast Ohio markets—with coverage including every daily newspaper, all key TV, a host of online media as well as many weeklies and other specialty publications.

The creation and promotion of Legacy Village SpringFest offered customers and newcomers the opportunity to experience what's new for spring in fashion, home décor, food, accessories, and more!

The agency is also responsible for the development of The Legacy Villager, a quarterly consumer e-newsletter.

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